seo-auditor-mcp

seo-auditor-mcp

Enables natural language technical and JavaScript SEO audits, including headless rendering, hydration gap analysis, schema validation, AEO checks, and semantic cannibalization detection.

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README

🔍 SEO-Auditor MCP Server (v2.0)

Python Version Protocol Engine License: MIT

High-performance Model Context Protocol (MCP) Server & CLI for 360° Technical SEO, Headless JavaScript Rendering, DOM Hydration Gap Analysis, Schema.org Validation, AEO, and Semantic Cannibalization Detection.

Built for Claude Desktop, Cursor, and Autonomous AI Coding Agents to execute instant technical and JavaScript SEO audits on modern web applications (Next.js, React, Vue, Shopify) directly from natural language prompts.


⚡ Key Features

  • 🌐 Headless JavaScript Rendering (V2): Executes full client-side JavaScript via Playwright Chromium to audit dynamic SPAs and client-rendered apps exactly as Googlebot sees them.
  • 🔬 JS SEO Hydration Gap Analyzer (V2): Compares raw static HTML against post-hydration Rendered DOM to pinpoint missing titles, injected canonicals, and client-rendered internal links.
  • 📸 Full-Page Visual Screenshot Capture (V2): Captures high-resolution full-page screenshots directly into Claude for visual UI/UX & accessibility analysis.
  • ⏱️ Browser Performance & Core Web Vitals: Measures DOMContentLoaded, TTFB, and browser page load time in milliseconds.
  • 🎯 360° Technical SEO Audit: Audits titles, meta descriptions, canonical URLs, robots meta tags, OpenGraph & Twitter Cards.
  • 🏗️ Content & Heading Hierarchy: Validates H1-H6 semantic nesting, detects missing/multiple H1s, and flags broken hierarchy.
  • 🤖 AEO / GEO Readiness Analyzer: Scans robots.txt for AI search crawlers (GPTBot, ClaudeBot, PerplexityBot, Google-Extended) to ensure AI search visibility.
  • 📐 JSON-LD Schema Validator: Recursively parses and validates Schema.org entities (Article, Product, Organization, LocalBusiness, FAQPage) and reports missing required properties.
  • ⚔️ Semantic Cannibalization Matrix: Detects cross-URL keyword cannibalization where multiple pages compete for identical search intent.
  • 🗺️ Recursive XML Sitemap Parser: Crawls sitemap indexes and nested XML sitemaps to perform batch audits.

🚀 Quickstart

1. Installation

git clone https://github.com/MojoRohjo/seo-auditor-mcp.git
cd seo-auditor-mcp
pip install -r requirements.txt
playwright install chromium

2. Connect to Claude Desktop

Add the following to your claude_desktop_config.json:

{
  "mcpServers": {
    "seo-auditor": {
      "command": "python",
      "args": ["-m", "seo_auditor_mcp.server"],
      "env": {}
    }
  }
}

Now inside Claude Desktop, you can ask:

"Audit https://mybrand.com with JavaScript rendering enabled."
"Analyze the JS hydration gap on https://mybrand.com and show me what client-side links are hidden from basic crawlers."
"Capture a full-page screenshot of https://mybrand.com and check its visual layout."
"Check if our robots.txt blocks AI search bots like Perplexity or Claude."


3. Standalone CLI Usage

Run audits directly in your terminal:

# 1. Standard 360 Technical SEO Audit (Blazing fast async HTTP)
python -m seo_auditor_mcp.cli audit https://mybrand.com

# 2. JavaScript Rendered Audit (Headless Chromium)
python -m seo_auditor_mcp.cli audit https://mybrand.com --render-js

# 3. JS Hydration Gap Analysis (Raw HTML vs Rendered DOM)
python -m seo_auditor_mcp.cli hydration https://mybrand.com

# 4. Full-Page Visual Screenshot Capture
python -m seo_auditor_mcp.cli screenshot https://mybrand.com

# 5. AI Search (AEO) Bot Inspection
python -m seo_auditor_mcp.cli aeo https://mybrand.com

# 6. JSON-LD Schema Validation
python -m seo_auditor_mcp.cli schema https://mybrand.com

# 7. XML Sitemap Batch Crawl
python -m seo_auditor_mcp.cli sitemap https://mybrand.com/sitemap.xml --max 10

🧪 Testing

Run the full automated test suite (29 tests):

python -m unittest discover tests

👤 Author

Mohit Yadav
AI-Native Technical SEO & Agentic Workflow Architect


📄 License

MIT License © 2026 Mohit Yadav. Open for commercial and personal use.

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